You Don’t Have to Watch While Your Competitor Takes the Booking.
At a resort hotel running the full Convertels system, 45% of total revenue came from direct bookings—all of that direct revenue was generated by the Convertels system. Total revenue reached 200 million TL+.
This share includes all direct bookings driven by the Convertels system: performance, retargeting, brand search, organic traffic, and repeat guests. Call center included. This isn’t a single campaign—it’s the outcome of systematic data management. We turn data into direct revenue.
- 45% of total revenue from direct bookings
- All direct revenue generated by the Convertels system
- Total revenue 200 million TL+
The Real Issue Isn’t Occupancy
Your hotel may be full—or not at the occupancy you want yet. The real issue isn’t occupancy.
- 1What’s your direct booking share?
- 2How much of your total revenue is truly under your control?
- 3Have you tried advertising, measured it, and seen clearly where it drives results?
The goal isn’t just visibility. It’s increasing direct revenue.
Real Loss – Clear Numbers
Consider a hotel with 20 million TL in revenue. If the direct booking share is 15%, that’s 3 million TL in direct revenue. If that share rises to at least 30%, it’s 6 million TL in direct revenue.
The difference: +3 million TL.
This isn’t an occupancy increase. It’s a shift in revenue mix.
Resort, city hotel, or boutique—the system works across segments.
20+ Years in Tourism + System
Over 20 years of field experience in the tourism sector. But the real differentiator isn’t experience—it’s the system.
We analyze data weekly and shift budget to winning campaigns. Budget that doesn’t drive sales doesn’t stay with us long. When the right audience is reached, awareness grows—and that shows up in both direct bookings and OTA sales.
Real Results
What changes when the system is set up right?
For more examples, visit our Success Stories page.
What Is Your Competitor Doing Differently?
- Targeting users with purchase intent
- Recapturing users at the decision stage
- Staying active in different markets, including CIS
- Closing campaigns that don’t drive sales and shifting budget to what wins
Occupancy may be similar. But direct revenue share is different. We analyze data weekly and shift budget to the channel that generates the highest direct revenue.
How We Work
We’re not channel managers. We don’t sell PMS software. We grow direct revenue, not just advertising.
What We Don’t Guarantee in the First 90 Days
We don’t
- Ă— Promise an instant occupancy spike
- Ă— Promise the same rate at every hotel
- Ă— Tell miracle stories mid-season
What we do guarantee
- Data clarity within the first 90 days
- Clear separation of campaigns that drive direct revenue from those that don’t
- We stop budget waste
- We deliver a measurable performance dashboard
By month 6 the picture is clear. By season end the system proves itself.
Two Models – Clear Split
Some hotels need a solid direct booking infrastructure. Others want to bring advertising, call centre, CRM, and reservations into one system to reduce OTA dependency.
ENTRY
A strong start for direct booking infrastructure.
- Small and mid-sized hotels
- Properties without a call centre operation
- Those wanting to consolidate existing systems
- Those who want to fix the reservation infrastructure first
- Hotel Website + Reservation System
- Basic conversion infrastructure and reporting
Convert existing traffic into a healthier reservation flow.
FULL SYSTEM
A fully integrated system that grows direct bookings at the operational level.
- Hotels with an active ad budget
- Properties with a call centre operation
- Hotels wanting to reduce OTA dependency
- Teams wanting to grow with data
- CRM + Call Centre + Funnel Analytics
- Advanced conversion tracking and ad optimisation
Planned individually according to each hotel's operational structure.
You either keep the status quo or build the system.
If your competitor has built the system, their direct revenue share grows. Every season you wait is another season of lost control.
Let’s Talk About Your Hotel’s Revenue
Fill out the form for a custom quote and a strategy call. No commitment.
Or call us directly: +90 216 599 08 57
Increase Your Direct Revenue Share This Season
Build the system that turns data into direct revenue. Every delay is an opportunity left to the competition.