Hotel Chains
Central Strategy, Local Execution
Chain hotels are structures that must maintain brand consistency while promoting each property in a way that suits the local market. Their advertising scope is broader, targeting multiple regions simultaneously.
For chain hotels, Convertels:
- •Implements centrally managed, holistic advertising strategies,
- •Applies location-based campaign variations for each property.
This ensures that:
Each hotel receives tailored digital solutions for its market without compromising brand identity.
Integration and Data Consistency
- •All reservation and CRM systems operate in full integration,
- •Advertising conversion data is collected in a single dashboard,
- •Headquarters receives instant and detailed performance reports.
Result:
A model of centralized control + local success is applied for chain hotels.
KPI Tracking & Regional Benchmarking
- •Each hotel's performance is analyzed within its own region,
- •Compared with the overall chain average,
- •Optimized by identifying areas needing improvement.
If you own multiple hotels:
You should manage all performance from a single place. Convertels centrally integrates your CRM, call center, and reservation systems.